Driver Error Caused Sudden Acceleration

Toyota is a name that you’ve certainly heard in the news over the past year thanks to endless counts of people coming forward to report issues with their Toyota Vehicles. Last year, the recalls were the hot topic- accidents and reports of sudden acceleration on certain Toyota models had consumers in an uproar.
On Tuesday, February 8^th, there was a report released by NHTSA-NASA on the electronic throttle system that contained the results of an extensive 10 month study they conducted.
It seems the incidents were caused by “user error”, the pedal sticking or the floor mat bunching up. Toyota has released an official statement in regards to this report, saying that they welcome the findings and appreciate the thoroughness of the review.
So what will this do for the reputation? It’s already been starting to restore the positive brand image for Toyota that once was — with the stock price rising and positive sentiment across social media channels and automotive sites.
For more information on the findings of the report, please check out the official NHTSA-NASA study of unintended acceleration in Toyota vehicles.